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Janneth Mornan-Green

Janneth Mornan-Green is the Managing Director of Media Central Limited, a public relations consultancy. She holds a M.A. degree in Communication Studies and B.A. (Hons.) degree (Communication major) from the University of the West Indies (UWI) and has worked in the communication field for over 20 years. She is a Past President of the Public Relations Society of Jamaica (PRSJ), and lectures in Public Relations specialisation at the Caribbean Institute of Media and Communications (UWI) and the University College of the Caribbean (UCC).

Courses Taught

Event Planning (BASIC)

This course provides a practical introduction to events planning, and outlines the steps that are necessary for executing successful events. It is suitable for event planners (both practicing and aspiring), public relations practitioners and other persons who are or may be involved in this activity. The course will stress the importance of adopting a systematic approach to event planning and management by identifying the various tasks and activities that must be accomplished to achieve success. Topics include management; categories and types of special events; goal and objective setting; the phases of events planning including concept, situation analysis (feasibility), analysis and planning, strategy, implementation including publicity and promotion, budgeting, evaluation; corporate event planning; entertainment; site selection and inspection; food and beverage management, sponsorship, negotiations and contracts. Participants will be required to plan an event as well as complete project management forms and time sheets. They will also be provided with a comprehensive handout at the end of the course.